Emanuel's journey into fashion began with a focus on custom-made sports jerseys, reflecting his love for basketball and its associated culture. His breakthrough came when he began creating shorts inspired by vintage basketball uniforms. These shorts quickly became a signature piece, known for their vibrant colors, premium materials, and attention to detail. The brand's commitment to quality craftsmanship, with each piece crafted in New York, emphasized local production and ethical manufacturing practices .
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14/10/1918
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